Samantha Heiman

Biography

Samantha Heiman is a Ph.D. Candidate in Social Psychology at Indiana University. Her research examines the way our identities and group memberships shape our behaviors and perceptions. She studies how we perceive the behaviors of others as signals of identity and use observational normative cues as drivers of behavior. Within the health context, she has examined how identities shaped attitudes toward the COVID-19 vaccine and continues to research how we perceive our own and other groups’ beliefs related to medical mistrust.